Local first
Browser localStorage is the source of truth for this MVP, so the lab works without accounts or backend setup.
Landing-page mockups
Use these cards as lightweight offers. Each CTA click increments that experiment.
Experiment dashboard
Track the small signals that matter before building a heavier funnel.
Built to grow later
Sync later
The storage adapter in app.js is where Gun.js, Supabase, or a portal API can be added.
CRM later
CTA handlers are the handoff point for real analytics events, CRM records, form submits, and booked-call data.